Project summary
Selenium Kitchen is a healthy bakery brand selling millet cookies, gluten-free bread and namkeen online. Re NuTech Solutions built its 20+ page eCommerce frontend, wrote SEO and GEO content for products and categories, and planned festive campaigns such as Raksha Bandhan across Instagram and Facebook.
01 · The challenge
What Selenium Kitchen needed to solve
- A complete online shopping journey across 20+ pages
- Explaining the health benefits of each product
- Ranking for healthy-snack searches in many cities
- Festive sales peaks needing planned campaigns
02 · Our approach
How Re NuTech solved it
We built the full eCommerce frontend — product listing with price slider, product details, cart, checkout, order tracking, notifications, search and profile pages — and later redesigned the homepage in a premium dark-forest and gold editorial style.
Content work includes SEO blogs on jowar cookies, ragi cookies and gluten-free bread with Article and FAQ schema, plus category content with city variables for local relevance. For Raksha Bandhan we planned a three-phase Instagram plan and a three-tier Facebook funnel of awareness, sales and remarketing.
03 · What we delivered
Scope of work
20+ page frontend
Full shopping journey from browse to order tracking.
Homepage redesign
Premium editorial look.
SEO blogs
Health-led content with Article and FAQ schema.
City-wise category content
GEO variables for local search.
Festive campaigns
Raksha Bandhan Instagram and Facebook plan.
Off-page SEO
Supporting postings and backlinks.
Technology & tools
- Bootstrap 5
- HTML/CSS/JS
- JSON-LD
- Meta Ads
04 · Delivery
Project phases
- 1
Frontend
20+ eCommerce pages.
- 2
Content
SEO blogs and category copy.
- 3
Redesign
Premium homepage.
- 4
Campaigns
Festive marketing funnels.
05 · Outcome
Results for Selenium Kitchen
A complete, consistent online shopping experience
Product benefits explained in search-friendly content
Local relevance across city searches
Structured festive campaigns from awareness to remarketing
