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Case Study Of glocar.in

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  • Client Name: : Glocar Informatics and Media Pvt. Ltd.
  • Brand Name:GLOCAR.IN

Challenge:

Idea of this project was to create aggregator platform for Automobile Dealers. The major challenges was:

  • Create Self generated dealer profile without any manual interference.
  • Provide a user friendly and business oriented networking site for dealers
  • Business Listing optimization as per google trending search keywords.
  • Ranking, Comment and other selling features

Solution Overview:

Distributed the whole process in 3 Phases for development with consideration of industry and operational process:

  • Phase 1: Designed a website and Admin Panel to upload dealer business information
  • Phase 2: Automap search keywords with dealers business as per their data submission
  • Phase 3: Created the ERP Application on backend (Stockyard), where provided automated process of automobile sales A to Z.
  • Phase 4: Profile like social media to create networking between automobile dealers and interaction between customer and dealers

Conclusion:

Glocar.in is doing successful business from last 6 years and it on auto mode after 1 year of robust development. It’s working kind of listing platform where customer search nearest dealer for any task related with cars. They also share their experience, comment on dealer profile and raise enquiry on any requirement. For Revenue, we have automate the process on searching keywords where dealers pay to glocar.in to list their business on particular keyword.

Glocar.in have listing of 10K+ dealers on PAN India level. There operational cost if reduced 70% from starting as pages comes on SEO top and dealers list themselves without any manual / operational guidance.

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